Good Reads Ad

Goodreads.com have recently started paid-for advertising on their site. I thought I would try that with $5 per day for a few days. You pay a flat rate of $0.50 per click. I like the idea of the flat rate, but I guess they will not be able to keep it like that if the demand for advertising slots exceeds supply – they will have to adopt some kind of bidding system like Facebook and Google.

Here is the ad:
Yesterday I got all 10 clicks ($5/$0.50=10!) and a click through rate of 0.05%, which is reasonable. It may be more sensible to use Goodreads to try and generate interest in the book rather than try and lead people straight to the Amazon purchase button – that just ain’t gonna work!

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